South Indian Traditional Kids Wear: Saara Fashions was started in 1997 by Mr.Saravanan and Mr.Ramesh at Appanthirupathi with five sewing machines to make Chudidhar materials and market them. There were a stiff competition in making chudidhar materials during that period.
Then, We want to do something different which was not in the market at that time. So, We came up with the idea of making Readymade Saara Pattu pavadai which is the South Indian Traditional Dresses for Girls / South Indian girls. At the same time, we contact weavers from Selam, Bangalore and Varanasi and given our requirement based on the trends. Especially, with a traditional touch to make Readymade pattu pavadai in Art Silk.
“Traditional Kids Wear Manufacturers & Exporters”
With the support of our artistic designers. We will renown as one of the prominent manufacturers & exporters of Woven Kids Garments. At the same time, these kids woven garments will design using soft quality of fabrics procure from reliable vendors in the market. Such as perfect fittings, unique patterns and neat stitching. Each piece will subject to strict quality control measures. In order to, ensure that only the best in terms of quality and design reaches the market. Our team of experts maintains a strict vigil on the manufacturing process to maintain the highest quality standards.
For marketing strategy, We’ve done a photo shoot using young models at Chennai. Important to realize, the market with a beautiful catalog to the retailers all over Tamilnadu. As We’re the pioneer in making readymade pattupavadai and our proud products were attracted and accepted by retailers, We’ve expanded it to Pattu pavadai for babies (9 Months – 1yr Old), Pattupavadai (1yr – 14 yrs Old) and Just Born Frocks.